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Perception Awareness Recall Engagement Loyalty Advocacy
Mark Walmsley is a marketing consultant with over 20 years' international experience in brand proposition and positioning, digital and traditional marketing and business development.
He has consulted at MasterCard, Vodafone and Goldman Sachs, supported several SMEs to success and is a guest university lecturer on digital marketing.
He is also a business owner and investor.
PARELA is a smart marketing system based on the chronological steps of customer engagement delivered through group and one-to-one workshops, cave to face or over video meetings.
Together, we will explore, capture and document what makes your business different, better and remarkable and then decide how to create and maintain awareness for that in the most effective way possible.
“Mark, I came out of your session much more educated about the service I want to provide, who my customers are, how we are going to find each other, and what my brand and brand essence is … and lots more. Thank you!”
(Vera Walker - VW Interiors)
“Mark is a very experienced consultative marketer and a joy to work with. We got many new and often unusual ideas for lead generation which proved very successful and opened many doors. ”
(Konstanze Just - Marketing Director)
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